Workreduce is a dynamic company of remote workers dedicated to supporting each other in providing a high level of service to our clientsAlthough we don’t work in the same location, we value each other and maintain a cohesive culture that enables everyone to do their best workOur clients rely on this virtual team to help execute programmatic marketing campaigns, campaign analytics, and related tasks. As the associate director of analytics, you will help the analytics team in being accountable for quantifying and measuring the success of our executions and for delivering insights that enable us to innovate the work we deliver.
What you'll do:
Build a deep understanding of marketing plans and their objectives to help account teams build comprehensive measurement, and test & learn plans Play an instrumental role in evolving and designing new, innovative measurement tools. Managing the process through to delivery and take ownership of global rollout Recruit, manage and mentor analytical resource, ensuring the efficient flow of work through the team, the timely delivery of high-quality outputs, and their continuing development as professionals Lead the creation of clear, robust, and thought-provoking campaign reviews and insights Work with account teams to help define the correct questions to get under the skin of campaign performance and then interrogate data sources to deliver the answers Help deliver “best in class” analytical capabilities across the agency with the wider analytics team, including the use of new methods, techniques, tools, and systems Develop innovative marketing campaigns and assist clients to define objectives
Who you are:
Degree from a top-tier college, 3.0 gpa or equivalent (preferably numerical) 7+ years of experience working in a data-based role Experience managing a team and ability to delegate effectively Proficiency with systems such as sql, social analytics tools (crimson hexagon), python, and ‘r’ Exposure to the measurement of both direct response and brand awareness campaigns Excellent at presenting data in a visually engaging and insightful manner that cuts through the noise Strong organizational and project management skills Strong understanding of what data points can be collected and analyzed in a digital campaign, and how each data point should be analyzed Established and professional communication, presentation, and motivational skills
About workreduce: As the largest technology-enabled services provider for media buying, we serve brands and agencies as a distributed team of media and technology experts operating through the workreduce platformOur mission is to improve our clients’ lives and businesses while remaining committed to providing employment that pays well, expands access to jobs and training, and makes a differenceWe hire people who share our values of transparency, inclusivity, dedication, and fairness. What you can expect from workreduce: Workreduce provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Workreduce does not accept unsolicited resumes from third-party recruiters without a signed agreement on file with workreduceThird-party recruiters include agencies, organizations, or individuals recruiting candidates for temporary, part-time, or full-time opportunities other than for their own needs. Workreduce will not pay a fee to a third-party recruiter for any resumes or cv’s submitted to any employee that does not have a signed agreement with workreduceThe agreement must be dated no earlier than one year previous to the date of resume submissionCandidate introductions, resumes or cv’s must only be submitted via the workreduce recruiting team and only if a) an agreement is already in place and b) the third-party recruiter has received formal instruction from a member of the recruiting team to submit candidates to a vacancy. We are not able to sponsor candidates requiring work authorization. #li-remote