Digital Marketer

At Provizio we are assembling a team with a mission to eradicate road deaths. We have developed a platform to perceive, predict and prevent crashes in real-time using proprietary long range imaging sensors & AI on-the-edge. AI decision-making will play a pivotal role in the future of auto safety, but only after we show it to reduce the edge cases that lead to crashes. Our goal is to get our technology into every moving vehicle in the world. We will learn from human drivers, and this will train our AI to make better decisions and eventually safety led autonomy. This is the greatest engineering and artificial intelligence challenge ever contemplated and we need the world's sharpest minds to join our mission.

Over the past 4 years, we've refined our systems to the point where we are now ready to begin establishing our brand presence in the public domain and building sales and interest in our first industrial product. Due to the nature of the product, our customers are other businesses, predominantly in the automotive sector, looking improve their future commercial offerings by incorporating Provizio technology.

Our goal in hiring a Digital Marketer is to increase our brand awareness, generate new leads, gain a better understanding of our target audience and customer personas, understand which marketing platforms are most performant for our business context and ultimately, to drive product sales.

Key Responsibilities

The key responsibilities are:

• Creating, managing, and optimising ad campaigns on various platforms (e.g., Google/LinkedIn/Twitter).
• Creating and sharing content including blog posts, videos, and white papers in-line with brand guidelines.
• Performing SEO on our website, and using analytics to improve usability, reach, lead generation & conversions by editing website content via a CMS.
• Supporting the identification and planning of strategies to grow our reach, generate better qualified leads, establish coherent branding/customer perception and drive sales.
• Running & designing various other marketing campaigns such as email marketing, lead magnets & landing pages, brochures etc.
• Using Office 365 and other tools to generate quarterly reports and documents outlining our marketing performance and strategy evolution over time.
• Creating and scheduling social media posts.
• You will work be working in an agile work environment, with guidance/input from an Agile Coach and Sales & Marketing Strategy Team on a regular basis.

Essential Criteria:

• Degree Qualified in Digital Marketing or related discipline.
• 2+ years’ professional experience in a digital marketing role.
• Excellent communication skills – both written and verbal.
• Exceptional planning and organising skills.
• Social Media/Google Ad experience.
• Strong teamwork skills essential.
• Social Media Management skills.
• Fluent English.
• Self-motivated (in a remote work environment).
• Experience with Twitter, LinkedIn, YouTube & Medium preferred. Facebook, Instagram, TikTok are a bonus.

Preferred Criteria:

• Understanding of and experience with SEO and website CMS.
• Graphic design skills (e.g., Canva, Affinity Suite, Adobe Creative Suite or similar) preferred, with a good eye for design.
• Agile experience preferred, with experience using task tracking software (e.g., Jira, Trello etc.).

Location:

The role can be remote, hybrid or located at one of our offices in Shannon (Ireland), Belfast (Northern Ireland) or Pittsburgh (US).

Benefits:

Provizio offers a competitive salary ranging from €28 - 35k, a 4-day work week, an employee share option scheme, a company pension scheme, and company led work life balance activities.

This role provides a great growth opportunity where you will be our first full-time dedicated marketing specialist in a growing start-up business.

Provizio is an Equal Opportunity Employer that is committed to the values of diversity, equitability, and inclusivity in the workplace where we prohibit discrimination and harassment of any kind.

This policy applies to all employment practices within our organization and makes hiring decisions based solely on qualifications, merit, and business needs at the time.