We are appfire, the largest global provider of award-winning atlassian apps! our portfolio of trusted product brands includes more than 100 purpose-built apps loved by thousands of teams and millions of users worldwide. Amplified by our partnership and strategic investment from private equity powerhouse silversmith capital partners, a recent surge of marquee brand acquisitions, and an additional $100m investment from ta associates, appfire is uniquely poised to accelerate our leadership position within the billion-dollar atlassian app market. Come be a part of our appfire family for this amazing journey! learn more at appfire.com. Location: your manager works remotely, and you’ll also be able to work remotely from anywhere in the us. Job purpose and overview Appfire is looking for a strategic corporate marketing manager to join our fast growing teamYou are an incredible communicator, storyteller, and brand championYou have a way with words that rivals your favorite bloggers and influencersYou have a working knowledge of what works in public relations, search engine optimization, and social media in 2021You enjoy crafting stories about corporate culture, writing thought leadership pieces alongside subject matter experts, and developing messaging strategies to propel a tech brand forward. Reporting to the vice president of corporate marketing, you will work collaboratively with the marketing team, other internal teams, and external vendors to find compelling ways to share the appfire vision with the worldYou will write blog posts, guest posts, thought leadership articles, email campaigns, social media posts, and more — ranging in tone from promotional to informational to technicalYou will work with other marketing specialists to bring that content to life across various channels with graphics and videoYou will help develop messaging frameworks, pr strategies, voice guides, and communications goals, and track and report on progress toward those goalsAppfire is growing at an unprecedented pace, and we are looking for a true leader to help us get to the next stage.
Working with the vp of corporate marketing to develop and execute a corporate marketing and communications strategy. Writing original and persuasive content for a variety of media that tells company stories in an effective way that resonates with readers. Creating messaging frameworks, brand positioning, and voice guidelines for internal and external use in all communications, and sharing those guidelines throughout the organization. Working with our pr agency to help steer and execute our public relations strategy. Collaborating with team members across appfire and external partners to bring new content to life. Managing multiple projects and deadlines concurrently to ensure on-time deployment. Creating and managing appfire's corporate marketing editorial calendar, including relevant goals and performance metrics. Ensuring that all corporate web content is seo optimized and uses proper tracking parameters. Managing appfire's social media accounts to publish new posts regularly and engage with our community of customers, partners, and others. Own our monthly email newsletter and other corporate communications projects, including drafting content, editing contributor content, defining graphics needs, and working with the team to ensure successful deployment. Owning or assisting with select internal corporate communications projects, including internal blog posts, announcements, and more. Communicating effectively with internal stakeholders. Participating in regular team and company meetings. Other responsibilities as assigned by the vp of corporate marketing.
Bachelor degree in marketing, communications, business administration, or related field required. 3-5 years of experience in brand marketing, content marketing, or corporate marketing, preferably at a b2b saas company. Must have demonstrable experience writing compelling and effective content; samples will be required. Ability to interview subject matter experts and translate their expertise into original thought leadership content. Ability to identify interesting stories about company culture, growth, employees, and more, and write them for our blog or other outlets. Impeccable spelling and grammar, thorough proofreading skills, a consistent eye for exceptional detail, and very high standards for your work. Ability to effectively prioritize, self-manage, and work independently, managing several tight deadlines at once. Self-motivated and enthusiastic with outstanding ability to learn quickly and execute swiftly in a fast-paced, technology-based environment. Experience with content management software and web analytics software. Ability to travel to tradeshows and team meetings 2-4 times per year. Can maximize his/her output and excel in a work-from-home setting. Enduring passion for continuous improvement is highly valued on this team. Candidates based in metro atlanta are preferred but exceptional remote candidates will be considered. All applications must include links to copy samples in the required question fields in our online applicationCandidates without outstanding samples will not be considered.
Why a career at appfire? appfire is a global company of awesome humans working to help teams all over the worldWe believe that bold ideas light the way for builders - just like us! our culture embraces your unique skills, while providing a collaborative, diverse environment that thrives on change and growth for the entire appfire family! at appfire, innovators are wanted! We've got you covered: as part of the appfire team, in addition to a competitive full time salary, you’ll also have the flexibility to work from your home office and enjoy benefits such as full company-paid health insurance, dental, flex spending accounts, a 401k program, company paid mobile phone and internet, and more. Appfire is proud to be an equal opportunity employer and we prohibit discrimination or harassment of any kindWe celebrate diversity and are committed to creating an inclusive environment for all employees.
Corporate Communications Manager
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