Marketing Director (Genesis Growth Accelerator)

We are the Genesis Growth Accelerator. We are building a unique model for developing promising B2C IT products, combining private equity and tech venture approaches.

The goal for 5 years is to bring efficient, technology-driven solutions for the daily problems of 1+ billion people, scaling and further ensuring the sustainability of promising products.

The mechanism for achieving the goal is a significant scaling of tech products and their further sale or transfer to dedicated internal teams when revenue targets are achieved.

The prerequisite for achieving the goal is a distinctive core team, capable in particular of developing an efficient infrastructure for the products managed by Growth Accelerator.

Genesis in numbers:

• 30+ distinctive products, leaders in their niches
• more than 3000 employees in 10+ countries;
• $3 bn+ capitalization.

• Generating hypotheses to create, optimize and scale marketing channels across a wide range of products;
• Planning and coordinating MVP development to test the hypothesis;
• Analyzing test results and creating a business plan for further MVP deployment.

• 3+ years of experience in digital marketing, performance marketing, and user acquisition (Facebook, TikTok, and Google Ads are mandatory);
• Experience with 5+ different B2C products;
• Experience with a diverse set of marketing platforms (Twitter, Snapchat, Pinterest, etc.) including CPA networks and Influencer Marketing;
• Knowledge of popular marketing and product data collection tools for mobile products: Amplitude, Mix panel, Apps flyer, etc.
• Knowledge of the capabilities and limitations of Intelligence tools for mobile products (SimilarWeb, Sensor Tower, App Annie, etc.);

• You’ll make your own decisions and influence the growth of the #1 product in the style-tips niche.
• You’ll experience huge learning & professional growth opportunities. Genesis Growth Accelerator believes in supporting you; we’ll cover the cost of books, courses, conferences… you name it!
• You’ll manage a large, high-performing, and close-knit marketing team and be able to make it even bigger.
• Performance-based bonuses, extensive corporate benefits, and full access to Genesis domain expertise, communities, and administrative resources.

Growth Accelerator offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future, and make life a little easier and fun!

We invest in personal and team growth, valuing constructive feedback, and emotional intelligence. We aim to maintain a working environment of psychological safety, where vulnerability is not a weakness so that it's easier to take creative risks, redefine what’s possible, and grow into the best version of yourself.

Building a company takes a physical and mental toll, which is why we think it's incredibly important to make sure that we provide benefits that focus on physical and mental health.

The compensation for this role includes bonuses and equity in the form of stock options. The final base salary will be dependent on prior experience, and expertise, and may vary significantly.

Growth Accelerator currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonuses, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits, and various wellness programs, etc.

• Flexible paid time off covering vacation and sick leave;
• Leave programs, including parental, pregnancy health, medical, and bereavement leave.

A remote-first culture and up to $450 office equipment reimbursement enables you to do your best work by setting up your home office.