Increase acquisitions through retail channels, direct sales promotions, umbrella promotions, and events, focusing on ensuring acquisition quality by closely monitoring sales and data from the Sales Reporting Team.
Achieve revenue targets by maximizing retail sales and monitoring competition to secure Airtel's market share, while also focusing on market development for revenue growth.
Drive channel sales staff to acquire new outlets and avail the products thereby enhancing product reach & availability across the territory.
Managing the distributor effectively & efficiently ensuring a profitable ROI result.
Training, development & motivation of distributor staff.
Maintain the required threshold points of the Retailer Effectiveness Index (REI).
Retailer engagement activities to make sure that there are happy & loyal retailers on board.
Provide continuous & regular updates on what competitors are up to in the market.
Delivery of results without excuses despite gaps of perceptions vs actual situation & sheer competition choking Airtel from all directions possible.
Driving quality of acquisitions amidst all odds & malpractices that the telco trade has got used to over a period of time with all operators.
Managing the channel staff to do what Airtel wants at a level of professionalism, integrity & accuracy.