The responsibilities include ensuring quality customer additions through efficient utilization of Sales & Distribution budget, identifying new segments for acquisition, designing tools for sales team, conducting research to identify new opportunities, conceptualizing and rolling out suitable products and plans, designing consumer and trade schemes, implementing channel incentive programs, monitoring acquisition costs and ROI, identifying competition strengths and planning tactics, implementing High Value strategy, and influencing managers to gain market share.
Designing and implementing simple and crisp consumer schemes and promotions to increase customer delight, as well as gathering customer feedback and taking corrective actions to ensure customer onboarding satisfaction.
Planning and directing new customer hand-holding tactics for revenue stimulation, implementing campaigns to enhance recharge and upgrade low-value customers, designing products and promotions for High Value FTR continuity, and utilizing data analytics and customer insights to optimize acquisition campaigns and improve conversion rates.
Acquisition quality control framework development and implementation.
Analytics and Reporting.
Lead cross functional projects.
The responsibilities include empowering retailers and customers to provide tailored products for maximum value, driving incremental ARPU by upgrading customers to higher value buckets, integrating U&R machinery to customize offers, conducting market research, developing marketing strategies, implementing plans, and increasing R offer users to gain a higher market share.