Opportunity for entrepreneurial-minded marketing professionals with demonstrated experience in scaling a B2B services business or digital marketplace
About us
Vicoland is a young company bringing groundbreaking innovation to the 2-trillion-dollar market of professional services. Our digital marketplace allows freelancers to form teams, which we call Vicos (“Virtual Companies”), and to implement big projects together as a team. Vicos are enabled by Vicoland’s digital tool suite to act like real companies providing professional services with unique cost efficiency, speed, and quality.
Vicoland is shaping the next generation of the gig economy. After a successful introduction to our European home market, we now turned to the US with further markets to follow afterwards. Vicos have already successfully implemented projects for well-known clients such as Netflix, Samsung, or Tupperware. And we have entered strategic partnerships with KellyOCG, SAP, Amazon Web Services, and others.
We are now looking for the brightest mind to build up our overall marketing activities.
Do you have the passion, tenacity, and curiosity to scale our business up and thrive with it? Then we look forward to welcoming you to our team.
Benefits – our offer to you:
- Join our new marketing department as Head of Marketing. You will have immediate responsibility in building up this new unit and scaling our business
- Get to work in an entrepreneurial setting with some of the world’s largest, most successful corporations, such as SAP, AWS, or Netflix. You will drive at the same time their and Vicoland’s growth
- Experience satisfaction and learning as you build a new department from scratch. You will be a leader in starting up new businesses providing the basis for further big career steps
- Get coached by top professionals with experience in both, corporations and start-ups
- Enjoy being part of a young, dynamic, and international team. In our team of 35, we unite 15 different nationalities and an average age of 30
- Work either fully remote from your home/a shared workspace around the world or join us in our offices in New York, Frankfurt, or Seville
- Receive a highly attractive and competitive compensation package corresponding to the extraordinary importance of your role
Tasks – what you will contribute:
- Develop a creative and KPI-driven marketing strategy: Conceptualize and execute our marketing strategy ensuring a constant flow of inbound leads and share of voice
- Create creative campaigns on several channels and in different formats, leveraging the team, e. g. through brainstorming sessions to continuously generate new ideas
- Write organized playbooks, automate systems, and build dashboards that track the states and thresholds related to each experiment
- Make financial forecasts and projections that relate to the cost and return on investment for experiments, both large and small
- Scale the marketing team
Requirements – what you need to bring:
- Demonstrated experience in growing revenue at scale via performance marketing within a B2B (technology) company or a professional services firm
- Best-in-class analytical and data-driven background: You know how to quantitatively analyze and optimize marketing programs and growth initiatives
- Self-starting, entrepreneurial attitude to bring innovation to an established industry
- Creativity and out-of-the-box thinking when setting up new outreach campaigns
- Experience in leading cross-functional, dynamic, and highly analytical teams
Some interesting resources about Vicoland: